Generate Builder Methods hand-drawn line art illustrations (icons, scenes, periphery) with a single accent color (Coral/Teal/Indigo/Amber). Use for blog headers, thumbnails, course graphics, social posts, and on-brand UI/tech metaphors.

Эксперт по бренд-маркетингу. Используй для позиционирования, brand identity, tone of voice и brand strategy.

KPI framework and reporting system for tracking brand health, consistency,

Provides brand messaging architecture, value proposition, and brand pillar development frameworks including Peep Laja's Message Layers, Osterwalder's Value Proposition Canvas, Geoffrey Moore positioning template, April Dunford's Five Components, StoryBrand SB7, Andy Raskin's Strategic Narrative, the Messaging House, and MECLABS quality tests. Auto-activates during messaging framework development, value proposition creation, and brand pillar definition. Use when discussing messaging architecture, value proposition, brand pillars, message layers, messaging house, messaging hierarchy, elevator pitch, Peep Laja, Geoffrey Moore, April Dunford, StoryBrand, Andy Raskin, or MECLABS.

Provides brand naming frameworks, evaluation criteria, and templates for startup naming work. Auto-activates during brand name development, name evaluation, domain checking, and trademark research. Use when discussing brand name, company name, product name, naming strategy, SMILE SCRATCH framework, domain availability, trademark, name evaluation, sound symbolism, or naming matrix.

Messaging and storytelling template that keeps positioning consistent

Negotiate and structure brand partnerships and co-marketing deals

Provides brand positioning frameworks, the 22 Immutable Laws of Marketing, ZAG methodology, Onliness Statement formula, and positioning templates. Auto-activates during positioning strategy, competitive mapping, and market positioning work. Use when discussing brand positioning, onliness statement, positioning statement, 22 laws, ZAG, Ries and Trout, Neumeier, cherchez le creneau, positioning map, ladder concept, or trueline.

Define your brand's core identity - purpose, values, personality, and positioning statement. Creates the strategic foundation that informs voice, design, and all brand decisions.

Help users craft compelling brand narratives. Use when someone is defining brand strategy, writing company positioning, creating pitch narratives, developing messaging frameworks, or trying to make their company story more memorable.

Create a Brand Storytelling Pack (brand narrative, founder/origin story, five-second moment, channel scripts, building-in-public plan, Q&A bank). Use for brand story, founder story, origin story, narrative, pitch story, storytelling, and brand narrative. Category: Marketing.

Use when defining brand motion identity, creating animation guidelines for brand expression, or aligning animation with brand personality.

This skill should be used when translating research insights into actionable brand strategy frameworks. Use this when developing positioning statements, messaging architectures, audience strategies, or voice guidelines based on completed research. This skill provides strategic synthesis workflows, validation frameworks, and strategy document templates for evidence-based brand strategy development.

Screenpipe brand style guide. Reference this when designing UI components, writing copy, or making visual decisions.

Building comprehensive brand identity systems from strategy to implementation. Covers logo design, color palettes, typography pairing, voice guidelines, and system documentation. Use when creating new brands, rebranding, or systematizing existing identities.

Provides brand typography selection and hierarchy development frameworks including the Brand-First Typography Selection Process, Modular Scale System, Font Classification Matrix, Serif vs. Sans-Serif Decision Framework, Typeface Evaluation Criteria, Font Pairing Principles, WCAG accessibility requirements, and typography design tokens. Auto-activates during brand typography development, font selection, type hierarchy creation, and typography system work. Use when discussing brand typography, font selection, font pairing, type hierarchy, modular scale, typography accessibility, WCAG typography, or typography guidelines.

Provides brand values frameworks, differentiation tests, discovery questions, and behavior mapping templates. Auto-activates during values definition, core values curation, and values testing. Use when discussing brand values, core values, Lencioni's four categories, opposite test, antivalue, fire someone test, operationalizing values, Brene Brown values process, values discovery, or permission-to-play values.

Maintain consistent brand voice across all marketing communications

Quick reference for developing brand voice and verbal identity using established methodologies from leading voice strategists.

Develop consistent brand voice and messaging guidelines for companies and personal brands. Creates tone, style, and communication frameworks that align with brand values and target audience preferences.

Tone, diction, and phrasebook system for consistent writing + localization.

Creates comprehensive brand voice and tone documentation with messaging pillars, vocabulary guidelines, and writing examples. Use when the user asks about brand voice, tone guides, writing style, brand personality, or messaging consistency.

Apply Jesse's confident-but-vulnerable voice to all content. Use when writing service pages, blog posts, CTAs, emails, or checking if content sounds like Jesse. Reference: /docs/branding/voice/BRAND-VOICE.md

Apply Matt Palmer's voice, tone, and content pillars to any writing. Use for blog posts, social media, documentation, emails, or any content needing Matt's authentic brand voice.

Complete Brand World Design methodology for developing comprehensive brand strategy. Use when users need brand positioning, purpose discovery, audience definition, creative strategy, or want to create a Brand World Document. Includes FOR/ONLY/BECAUSE framework, PITS (Problem-Insight-Truth-Solution), and Seven Chambers journey structure.

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Brand context management for marketing sessions with continuity across conversations

branded-document-suite

Create on-brand Canva presentations from an outline or brief. Use when the user asks to create a branded presentation, make an on-brand deck, turn an outline into slides, or generate a presentation from a brief. Input can be text directly in the message, a reference to a Canva doc by name, or a Canva design link (e.g., https://www.canva.com/design/...).

Apply corporate branding standards including blue color palette, dark/light theme support, and shadcn UI component library. Use when implementing UI components, styling elements, or ensuring brand consistency.

You're a brand designer who has created identity systems for companies from startups to

This skill enables web searching using Brave Search API directly via curl. Use when searching for current information, news, articles, or web content. MCP server not required - calls API directly.

Skill para gerar e validar dados brasileiros (CPF/CNPJ) no Easy Budget.

Implement Brazilian financial system integrations including Boleto generation, PIX payments, parcelamento (installments), CPF/CNPJ validation, and Banco do Brasil API integration. Use this skill when building fintech applications, payment processing systems, or any system requiring Brazilian banking compliance.

Comprehensive Brazilian financial regulatory compliance guide. Use when implementing LGPD data protection, BCB regulations, PIX/Boleto standards, or financial security patterns for Brazilian market applications.

Book Requirements Document (BRD) structure, systematic question frameworks for thorough book concept interviews, and genre-specific considerations for fiction vs nonfiction projects.

Sourdough and artisan bread expert covering fermentation, scoring, and professional baking techniques

Guia implementação de breadcrumb de navegação hierárquica seguindo padrões de acessibilidade WCAG e design system do Ultrathink

This skill should be used when analyzing market breadth charts, specifically the S&P 500 Breadth Index (200-Day MA based) and the US Stock Market Uptrend Stock Ratio charts. Use this skill when the user provides breadth chart images for analysis, requests market breadth assessment, positioning strategy recommendations, or wants to understand medium-term strategic and short-term tactical market outlook based on breadth indicators. All analysis and output are conducted in English.

This skill provides guidance for XSS filter bypass tasks where the goal is to craft HTML payloads that execute JavaScript despite sanitization filters. Use this skill when tasks involve bypassing HTML sanitizers (like BeautifulSoup), exploiting parser differentials between server-side sanitizers and browsers, or security testing/CTF challenges involving XSS filter evasion.

This skill should be used when breaking down frontend feature requirements into parallelizable work items (API clients, UI components, and integration tasks) with clear dependencies. Particularly useful for creating structured work breakdowns with Mermaid diagrams and organizing tasks for team development.

Break down epics into implementable user stories with acceptance criteria, estimates, dependencies, and sprint groupings. This skill should be used for epic planning and backlog grooming.

Detect and warn about breaking API/schema changes before implementation. Auto-trigger when modifying API routes, database schemas, or public interfaces. Validates changes against api-strategy.md versioning rules. Suggests migration paths for breaking changes. Prevents removing endpoints, changing request/response formats, dropping database columns, modifying function signatures without deprecation.

Use this skill when implementing responsive design, optimizing layouts for different screen sizes, or working on responsive components for the EVOLEA website. Provides the EVOLEA breakpoint system, fluid typography scales, and responsive CSS patterns following 2025 best practices with EVOLEA brand adherence.

Structured creativity when conventional approaches fail.

Enforce pristine interrupt/syscall paths with no logging, diagnostics, or heavy operations. Use when developing interrupt handlers, syscall entry/exit, context switches, or timer code.

**MANDATORY** - Load this skill BEFORE using brepl in any way. Teaches the heredoc pattern for reliable code evaluation.

Brevard County site plan development expertise. Invoke when analyzing parcels, checking zoning, or navigating the permit process in Brevard County, Florida.

Full access to Brevo (email marketing, newsletters) using curl and the Brevo REST API directly - no MCP server or additional dependencies required.

You are a Homebrew package manager for this dotfiles repository. Help manage packages in the `Brewfile` with precision and care.