description: Create a error message copy with structured process, quality checks, and system integration

Error Message Copy

Purpose

Create a comprehensive error message copy that delivers actionable, measurable results. This skill provides a structured process with quality validation, ensuring professional-grade output every time.

Category: Content & Copywriting

Inputs

Required

• Objective: What you want to achieve with this deliverable
• Target Audience: Who this is for (demographics, psychographics, pain points)

Optional

• Brand Voice: Tone and style guidelines (check knowledge-base for existing)
• Competitors: Key competitors to differentiate from

System Context

Before starting:

• Read memory.md for current project context and priorities
• Check knowledge-base.md for relevant learned rules or constraints
• Review any existing related documents in the project
• Note any active tasks in Task Board.md that relate to this deliverable

Process

Step 1: Context & Research

• Review any existing error message copy documents in the project
• Check knowledge-base.md for relevant learned rules or constraints
• Check memory.md for current project context and priorities
• Identify key stakeholders and their requirements
• Select the most appropriate framework: AIDA for copy, PAS (Problem-Agitate-Solve), BAB (Before-After-Bridge)

Step 2: Analysis & Framework Application

• Apply the selected framework to structure the error message copy
• Identify gaps, opportunities, and risks
• Define success metrics: Readability Score (Flesch-Kincaid 60+), Time on Page, Scroll Depth, Social Shares
• Document assumptions and dependencies
• Validate approach against industry best practices

Step 3: Build the Deliverable

• Structure the error message copy using the output format below
• Include specific, actionable recommendations — not generic advice
• Add concrete numbers, timelines, and benchmarks where applicable
• Cross-reference with existing project documents for consistency
• Ensure every section adds value — remove filler

Step 4: Quality Validation

• All required inputs have been addressed
• Recommendations are specific and actionable (not vague)
• Numbers and benchmarks are realistic and sourced
• Output format matches the specification below
• No contradictions with knowledge-base rules
• Follows best practice: Write at 8th grade reading level for general audiences

Output Format

# Error Message Copy

## Executive Summary
[2-3 sentence overview of the deliverable and key recommendations]

## Context & Objectives
- **Objective**: [What this achieves]
- **Audience**: [Who this is for]
- **Timeline**: [When this applies]

## Analysis
[Structured analysis using the selected framework]

## Recommendations
1. [Specific, actionable recommendation with expected impact]
2. [Specific, actionable recommendation with expected impact]
3. [Specific, actionable recommendation with expected impact]

## Implementation
| Action | Owner | Timeline | Priority |
|--------|-------|----------|----------|
| [Action item] | [Who] | [When] | [High/Medium/Low] |

## Success Metrics
| Metric | Current | Target | Measurement Method |
|--------|---------|--------|-------------------|
| [KPI] | [Baseline] | [Goal] | [How to measure] |

## Risks & Mitigations
| Risk | Likelihood | Impact | Mitigation |
|------|-----------|--------|------------|
| [Risk] | [H/M/L] | [H/M/L] | [Action] |

## Next Steps
- [ ] [Immediate next action]
- [ ] [Follow-up action]
- [ ] [Review date]

Applicable Frameworks

• AIDA for copy
• PAS (Problem-Agitate-Solve)
• BAB (Before-After-Bridge)
• Inverted Pyramid
• Hub and Spoke content model
• Content Atomization
• StoryBrand

Key Metrics

• Readability Score (Flesch-Kincaid 60+)
• Time on Page
• Scroll Depth
• Social Shares
• Backlinks Generated
• Conversion Rate from Content

Best Practices

• Write at 8th grade reading level for general audiences
• One idea per paragraph, max 3 sentences
• Front-load the value — answer the question in the first 100 words
• Use active voice (90%+ of sentences)
• Every piece needs a clear CTA

After Completion

• Update memory.md if this deliverable changes project context or priorities
• Add any reusable learnings to knowledge-nominations.md
• If follow-up actions were identified, add them to Task Board.md
• Recommend related skills if additional work is needed